[vc_row][vc_column][vc_column_text]Vaping giant Juul has reportedly agreed to settle illegal youth-targeted marketing claims with the state of North Carolina for $40 million. This is the first settlement that Juul has reached with a state but faces lawsuits from 13 other state governments and the District of Columbia. Juul was accused of marketing its addictive electronic cigarette products at teenagers, who could not legally use their products, through social media and other youth-centric platforms. Under pressure from the Food and Drug Administration (FDA), the company stopped selling flavored vaping products in 2019.
Juul's settlement with the state of North Carolina includes the $40 million and a promise to not sell its flavored vaping products until it is given authorization by the FDA and will only advertise to adults over 21. The $40 million will be paid over six years and will be used to fund anti-vaping efforts and research the health effects of e-cigarette and other vaping products.
See the full news article here.
The US Government banned the sales of vapes that had fruit or mint flavor in 2020 and raised the legal age for buying tobacco products to 21. The new policies have led to a decline in the rate of youth vaping, but overall use rates are still high. The FDA decision on whether to allow certain vaping products is currently expected in September. About 6.5 million tobacco-related products are currently facing review.
Manufacturers and other businesses can be held liable for the dangerous products they produce and market. False advertising and targeting adult products to under-age demographics can leave companies susceptible to lawsuits, such as the one filed by North Carolina and the other states. The Law Offices of Scott Warmuth pursues corporations that violate the tenets of product liability law on behalf of those who suffer injury due to faulty product manufacturing, design, and/or marketing. Call us today at 888-517-9888 to receive a free consultation.[/vc_column_text][/vc_column][/vc_row]
